By industry
Social media for salons and barbershops.
In short
Moose is the AI social media manager for hair salons, barbershops, and beauty studios. It turns your before-and-afters into on-brand posts, answers booking and pricing DMs in your voice, and shows which work fills your chair, so you grow without spending your only break editing reels.
A month of salons, plannedyour pillars
Before & after40%
The artist25%
Care & tips20%
Book in15%
The reality
Built for how salons actually run.
You’re behind the chair all day and posting slips.
Moose drafts posts from your transformation photos and schedules them, so your best work goes up consistently without eating your only break.
"How much?" and "any openings?" fill your DMs.
Moose drafts replies to pricing and booking questions in your voice and can move a keen commenter into a DM, so you capture bookings while interest is hot.
No-shows and quiet weeks hurt.
Moose nudges last-minute openings and rebookings, and its insights show which styles draw the clients you actually want.
What to post
Your content pillars, drafted for you.
Moose proposes a balanced mix for salons, then writes the posts from your brand profile. Here is a starting plan you can edit and lock.
Before & after
3–4× / week · 40%Transformations are the single most powerful salon content.
A color transformationA fresh fade revealA balayage in three slides
The artist
1–2× / week · 25%Clients book a person, not just a chair.
Meet a stylistA technique in close-upYour station and tools
Care & tips
1× / week · 20%Helpful advice builds trust and gets saved.
How to keep color freshBetween-cut maintenanceA product you actually recommend
Book in
1× / week · 15%Turn admiration into appointments.
Openings this weekA new service launchA seasonal look to book
In the DMs
When a customer reaches out.
A comment on a balayage post
Omg gorgeous 😍 how much for something like this and any openings this week?
Moose draftsin your voice. You approve before it sends.
Thank you so much! A balayage like this starts at $180 and takes about three hours. I have a Thursday 1pm and a Saturday 10am open, want me to hold one? Just send your name and number.
Questions
Social media for salons, answered.
What should a salon post on Instagram?
Before-and-after transformations should lead, because they are the most saved and shared salon content. Add stylist spotlights, care tips that build trust, and booking nudges. Moose proposes this as content pillars and drafts the posts from your photos.
How often should a salon or barbershop post?
Four to six times a week, weighted toward transformations, works well. Moose schedules around the evenings and weekends when clients plan their next appointment.
Can Moose handle pricing and booking DMs?
Yes. It drafts replies to "how much" and "any openings" in your voice and can move an interested commenter into a DM to capture the booking. You approve before anything sends.
Is it safe for my salon’s account?
Yes. Moose connects through the official Meta Graph API, with no password sharing and no scraping, and you approve AI actions before they go live.
Get early access